The collection EVOLUTION was at the Paris and Vancouver Fashion Week in March 2017. The never ending dynamic and infinite philosophy of Life and Nature is reflected in the designs and fabrics. Pioneering new technologies, 3D printings, and material works, 100% Made in France, the collection combines whimsical pieces with warm pinks and horticultural touch.
I reject the static. Everything is in movement, in evolution, in reproduction, in another dimension which I qualify as supernatural. Nothing stops.
Human beings evolve in function of its own story. Evolution Collection shows the Evolution of Nature, rhythmic by the season, cycle of nature. The natural world is a fascinating universe, representing the perfect harmony: nothing to add, only to be respected. The designs are the reflection of the Armenian origin and the life story of the fashion designer Armine OHANYAN.
In order to succeed, you have to fight against the storm each day.
The beginning of the Evolution Collection is the Deep Winter. The man shows an indestructible force, whereas the woman shows the fragility and the purity of Human Beings with the ice and the spring season. The end of the Evolution Collection is the Nature Force of the ocean. The man is still showing something indestructible but less indestructible than the beginning, but the woman is gaining the upper hand with the ocean waves.
We are evolving! Life changes! In our mineralized urban spaces, Nature manifests itself, transforms itself, and expresses itself. The human being adapts, deforms. Universally, infinitely. The metamorphosis has no limits. The landmarks are upset. Nature represents the real, the metamorphosis, the unreal. The conceptual distinction between Man and Nature no longer exists. One transforms into the other. Deep winter buries Man. Snow and ice dominate it. Everything becomes icy. Then the human being is reborn: flowers, nature are born, letting place to the water and ocean, and the cycle begins again and again.